Branding

We turn your business essence into long lasting, 
memorable brands and visual identities

Branding Studio Veld

Every good story starts with a bold brand

Understand your people - all of them

We dive deep into who matters to your business—not just customers, but employees, partners, and communities. Your brand needs to resonate with everyone who interacts with it. Through thoughtful research and conversation, we uncover the emotional connections that make your business unique and translate them into visual language that speaks directly to the hearts and mental availability of your audiences.

Build more than a look, craft a language

A powerful brand goes beyond aesthetics. It's a complete communication system that conveys your values across every touchpoint. We create cohesive visual identities with purposeful color palettes, typography, and imagery that work together to tell your story. Your brand becomes a versatile language—adaptable enough for different contexts while maintaining its authentic voice and distinctive presence.

Connect today, evolve tomorrow

The strongest brands strike a balance between timeless elements and room to grow. We design brand systems with longevity in mind, creating foundations solid enough to build trust but flexible enough to evolve as your business does. This strategic approach ensures your brand remains relevant without losing the equity you've built, giving you a visual identity that can adapt to new opportunities while staying true to your core.

Recent branding work

SS tile

Support for Indigenous mental health

Menzies - School of Health Research, Stay Strong

Logo

We craft memorable logos that capture what makes your business special and turn it into something people remember. Your logo should feel like a friendly handshake—distinctive, genuine, and creating an immediate connection.

Visual Identity

Think of your visual identity as your brand's personality expressed visually across everything you share with the world. We create the colour palettes, typography, and design elements that help people recognise your business at a glance, whether on a billboard or a business card.

Brand guidelines

We develop brand guidelines that aren't instruction manuals—they're stories about who you are and how to share that consistently. These practical documents become your team's trusted companion, ensuring everyone can create materials that feel authentically "you".

Brand Strategy

We build the foundation for brands that stand for something people genuinely care about. Our brand strategies uncover what makes your business truly different and articulate it in ways that resonate with both your team and your audience, creating a consistent identity that guides everything from visual design to business decisions.

Digital Strategy

We develop comprehensive digital approaches that align your online presence with how people actually behave in digital spaces. Our digital strategies integrate your website, social channels, and digital tools into a cohesive ecosystem that guides your audience naturally through their journey, creating meaningful interactions instead of disconnected touchpoints.

Content Strategy

We create clear roadmaps for content that connects with real people while achieving business goals. Our content strategies go beyond editorial calendars to build systems that consistently deliver the right messages to the right people, turning content creation from a constant struggle into a natural rhythm that grows your business.

Naming

Finding the perfect name is like discovering the right melody for your brand's song—it needs to be memorable, meaningful, and distinctly yours. We help uncover names that naturally become part of conversations and stick in people's minds.

Iconography

Custom icons transform complex ideas into simple visual moments that guide and delight. We design icon systems that speak your brand's language, creating those little moments of "ah, I get it" that make navigating your business a pleasure.

Video

Video brings your story to life in ways that make people feel something. We create brand videos that don't just explain what you do—they show why it matters, turning viewers into people who get what you're all about.

Words from clients

What makes Studio Veld stand out? Their creativity, responsiveness, and unwavering commitment to deadlines—without ever compromising on quality. They genuinely care about their clients' success, and their collaborative approach makes the entire process a breeze.

- The Helpmann Academy

1 2 3